The Formula for Long Lasting ROI Email marketing has become one of the most personal, impactful, and cost-effective ways to connect with current customers and marketing funnel prospects. In this white paper, you’ll learn: Advantages of email marketing Types and examples of email campaigns How to grow an email list And more… Get Your COpy … Continued
A high-level roadmap for businesses looking to grow revenue from end-buyer online purchasing. For decades manufacturers have relied on distribution channels to sell their goods. Today this model is being challenged. Use the worksheets to build a path for your business towards successful D2C ecommerce: Strategize, analyze, and execute How will you provide value to … Continued
What does it take in today’s world for modern women in the workplace to feel empowered? Considering that collectively, the voices and contributions of women are all too often minimized in professional settings—despite the changing times. As a woman co-owned company, it’s something we thought quite a lot about this past International Women’s History Month. … Continued
If you’re looking for a way to increase your ecommerce website’s visibility and drive more in-market traffic to your business, Pay-Per-Click (PPC) advertising should definitely be a piece of your marketing mix. But what exactly is PPC, and how does it work? This PPC FAQ blog will answer some of the most common questions about … Continued
Get the scoop of what’s hot in B2B ecommerce today, so you don’t fall behind in this quickly growing and evolving landscape. A decade ago, it wasn’t normal to order take-out, groceries & car rides on our smartphones, and a decade before that, a majority of people didn’t even own laptops or computers. What was … Continued
An SEO audit is a process for assessing how well a website is optimized for search engines. It is an important part of any SEO strategy, as it can help to identify and highlight common SEO issues that may be holding a site back from achieving its full potential. There are a number of different … Continued
The short answer: 1,000,000%. The cannabis industry could absolutely benefit from analyzing how various industries outside of the space are navigating their marketing strategies. Primarily to gain insight for future marketing efforts, but also to stand out from competitors by drawing upon fresh and unexpected sources of inspiration far beyond the cannabis realm. Skincare (organic … Continued
Adobe Commerce is the most powerful and comprehensive ecommerce platform to date. With its robust feature set and wide range of tools, you can create a one-of-a-kind experience for your customers. Adobe is continually working to improve the platform by adding new features and creating patches for any security vulnerabilities they’ve identified. The latest version, … Continued
Since the advent of social media, how we live and interact on virtually every level has radically transformed; especially when it comes to marketing. In the past, marketers had to rely on physical ads in publications, commercials on tv and radio, and product placement in movies and tv shows to make impressions that build a … Continued
Marketing automation offers a lot of benefits. Cutting down time spent on repetitive tasks, personalizing communication with your customers, improving efficiency and ROI of your marketing efforts are some of the top reasons B2C brands are investing in automation tools and technology. When done well, marketing automation strategies can be extremely powerful and effective at … Continued
