Post-launch Success

There are no finish lines on a growth curve

Above The Fray’s core commitment is to ensure you're successful in digital commerce and that’s why we offer custom-tailored ongoing care plans. Managed care enables our clients to focus on their core business while ATF remains proactive and attentive to your ecommerce environment.

We use data gathered from your customers, dealers, and internal users to inform your roadmap for ongoing evolution. Chart a path through the ever-changing digital world, with platform upgrades, security patches, ongoing market innovations, and an evolving internal workforce.

Commitment to Care

We proactively stand guard 24/7, ensuring sites remain secure, stable, & upgradeable.

We resolve all issues or drive the issue to resolution with the responsible party, servers, server software, core code, extensions, and our custom extensions.

We stay in the know, keeping our clients abreast of new trends, and offering solutions to help them meet their goals.

We reach out to our clients weekly, bi-weekly, and monthly to ensure they are getting what they need from us, and they are meeting their goals.


Any custom implementation lives within a vast ecosystem of 3rd party products & services and needs ongoing attention. Here are just a few of the many services we offer with ATF’s managed care.


  • Security & patch updates
  • PCI compliance scanning
  • Daily malware scans
  • Extension conflict resolution
  • SSL certificate updates
  • Fraud protection
  • Bugs fixes


  • Custom product configurators
  • Integrate new systems and tools
  • Add B2B or D2C functionality
  • Marketing automation
  • Landing page creation
  • Email campaign design
  • Progressive enhancements for mobile
  • Deploy new storefronts


  • Address visitor drop-offs
  • Site search optimization
  • Boost page load speed
  • Clean code & eliminate unneeded extensions
  • Onsite SEO optimization
  • Increase caching and cache warmers
  • Traffic spike and event preparation


  • Business gap analysis & process mapping
  • Reexamine sales funnels
  • Risk management analysis
  • New products & tools
  • Refresher or new team member training
  • Drive revenue by channel
  • Latest trends and best practices

Flexible plans

One size has never fit all in the real world, so we custom build flexible support models to match our client needs. We tailor managed care levels ranging from a few hours a month to assuming control of the entire platform. We empower our clients to be as autonomous as they want to be and fill in the gaps from there.

level 1

primarily self-managing

level 4

help on the daily

We got your 6. Let us tailor support to fit.


  • Magento
  • Magento
  • Magento

  • Magento
  • Magento
  • Magento