Snowy Mountain Rifle’s WooCommerce site was good in the beginning but a decade later it started to misfire. The hunt for a better solution began. Their aim for a new site was to mirror the exceptional quality of their handcrafted custom rifles. They bit the bullet and re-platformed to Magento 2 to gain power, range, and precision just like their loyal customers expect of their rifles.
The Challenge
There was plenty of ammunition to rebuild Snowy Mountain Rifles. Most of their issues were resolved once they pulled the trigger on the M2 launch. ATF killed design in one shot. We created a theme with strong lines, high contrast, and a clean layout that attracts their target customers as well as elevates the brand image to match the sophistication of their products and services.
Services
• Custom Configurator
• UX Design
• Graphic Design
• M2 Cloud Development
• Logo Refresh
Project Highlights
The new site was a hit! Improved ability to add products, categories, and manage orders alleviated their previous site’s squibs.
Integrations
For the M2 build, we narrowed down their extensive M1 list of integrations to the few that automated and streamlined their daily processes the most.
Metrics
Data: November 2021 vs. June 2021 – 6 months since start of SEO services
230%
increase in
Add to Cart events
211%
increase in
Checkout events
181%
increase in
organic sessions
43%
increase in
average position
115%
increase in
click-through rate
Business and technology are challenging enough, why add unnecessary BS? Move on up to the front and drop us a line.
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