Case Study

A Systems Architecture Approach for the Cannabis Industry

Elevating the Star Buds Ecommerce Customer Experience, Powered by Schwazze

The story behind the new starbudscolorado.com and how Above The Fray put Colorado’s leading cannabis dispensary retailer on the trajectory to finally owning and leveraging their customer data. Key Metrics:

  • 83% increase in sessions 1 month post launch
  • 70% increase in ranking keywords 1 month post launch
  • Access to 100% of their customer data

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